I started by selecting a marketing video and selected the “whiteboard” style. Powtoon starts by asking what kind of video you want to make and then shows you a variety of “looks” you can choose from. Check it out, and then I’ll explain how I did it.īefore you start throwing rotten tomatoes, remember this is a test of what someone who is not a professional video maker or editor can put together quickly! I decided to give it a try and was able to create the video below in about 30 minutes. Powtoon coffers storyboard templates that allow you to pick illustrated segments and fill in your own content to create animated videos in a jiffy. Fortunately, there are now tools on the market that claim to make creating videos a cinch.
The number one reason companies don’t use videos in marketing is time and money. Videos offer a great medium to inform, educate and engage people searching for solutions to their problems. We’re also facing generations of customers that have come of age watching streaming content that informs and entertains at the same time.
Videos tell stories far better than static copy and images. By 2019, internet video traffic will account for 80 percent of all consumer Internet trafficĬheck out this article about 1 0 questions to ask for customer quotes for testimonial videos.
Merely mentioning the word ‘video’ in an email subject line, the click-through rate increased by 13 percent.If you’ve been flirting with the idea of using video to market your product or service, now might be the time to make a serious commitment.
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